Our story
STUDIO AUREL is an independent clothing label built on a simple belief: fewer, better things, made to be kept.
Based in Shanghai
Slow by design.
We started STUDIO AUREL because we were tired of clothing built to be replaced. Our answer is a small, considered wardrobe — pieces designed once and made well, from fabrics that improve with age rather than fall apart.
We design in our Shanghai studio and produce in limited runs with trusted, family-owned workshops — makers we work with directly, know by name and pay fairly. From there we ship worldwide.
Our materials
Natural fibres, honestly sourced.
Wool, linen, organic cotton, cashmere and full-grain leather. We choose natural fibres for how they feel, breathe and last — and we trace them back to mills that share our standards.
Every garment carries care instructions designed to extend its life, because the most sustainable piece is the one you already own.
Explore the collectionLimited Runs
Made in small batches to reduce waste and overproduction.
Fair Workshops
Produced with trusted, family-owned makers we work with directly.
Natural Fibres
Wool, linen, organic cotton, cashmere and leather.
Built to Last
Timeless cuts designed to outlive the season.